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Senior Content Creator
MarketingFull TimeCairo
ARQQA is looking for a creative and strategic Senior Content Creator who can develop compelling content that connects brands with their audiences and supports measurable marketing objectives. The ideal candidate combines strong copywriting skills with creative thinking, research capabilities, and an understanding of digital marketing and content performance.
Key Responsibilities
- Develop creative content ideas and content strategies aligned with client objectives, brand positioning, and target audiences.
- Write engaging and persuasive copy for social media, websites, landing pages, blogs, advertisements, and digital campaigns.
- Create content calendars and plan content themes, formats, and messaging across different platforms.
- Develop campaign concepts, creative angles, hooks, and storytelling approaches for various industries.
- Write compelling advertising copy tailored to different audiences, platforms, and campaign objectives.
- Conduct research on brands, competitors, industry trends, and audience behavior to inform content development.
- Collaborate with designers, video editors, media buyers, and Account Managers to execute integrated campaigns.
- Develop content briefs and creative directions that translate ideas into effective visual and video content.
- Apply SEO best practices when developing website content, blog articles, and other search-oriented materials.
- Use AI tools to support research, ideation, content development, and workflow efficiency while maintaining originality and quality.
- Review content for accuracy, consistency, tone of voice, grammar, and alignment with brand guidelines.
- Analyze content performance and use insights to improve messaging, engagement, and campaign effectiveness.
- Support and guide junior content creators through feedback, knowledge sharing, and quality reviews.
Requirements
- 3+ years of experience in content creation, copywriting, or digital content strategy.
- Previous experience in a digital marketing or advertising agency is highly preferred.
- Excellent Arabic and English writing skills, with the ability to adapt tone and messaging to different audiences.
- Strong understanding of social media platforms, digital marketing, advertising, and audience engagement.
- Experience writing different types of content, including social media posts, ad copy, website content, and long-form articles.
- Strong storytelling, research, editing, and creative problem-solving skills.
- Familiarity with SEO principles and content optimization.
- Practical experience using AI-powered content tools.
- Ability to manage multiple projects, meet deadlines, and work collaboratively across teams.
- A portfolio demonstrating versatility, creativity, and strong writing skills.
What We’re Looking For
- A creative thinker who can turn marketing objectives into clear, engaging content and contribute ideas that strengthen brands and improve campaign performance.
Think this is you?
Send us your CV and portfolio. We read everything that comes in.