Some Ideas Can Only Be Understood in Motion.
ARQQA's Motion Graphics & Animation practice produces animated content for brands that need to communicate complex ideas, abstract services, or data-driven stories in a format audiences can absorb in under two minutes. From logo animations and infographic videos to full explainer productions, motion that earns attention and drives understanding.
Category Entry Point
“When the product is too complex to show and too important to explain badly.”
Some value propositions are real but invisible.
Fintech products. SaaS platforms. Insurance. Healthcare. B2B services. You can't photograph it or film it in a way that makes sense. Animation makes the invisible tangible. It makes the complex simple. It makes the abstract concrete.
From visual script to a fully scored production.
Concept & Script
Every motion project begins with a visual script: what happens in each scene, what the voiceover or on-screen text says, and what the viewer should understand at each point. No production begins without a signed-off script.
Style Development
Motion style aligned to brand identity: color palette, typography in motion, illustration style, transition language. A 3-second style test is produced and approved before full production.
Production & Sound
Frame-by-frame production in After Effects or similar. Professional voiceover in Arabic and/or English. Sound design and licensed music. Export in all required formats.
What's Included
- Visual script development
- Style frames (3 for client approval)
- Full animation production
- Professional voiceover (Arabic and/or English)
- Sound design and licensed music
- Multiple format exports (vertical, horizontal, square)
- Subtitle files (.SRT) for platform upload
Formats: Explainer (60–120s), infographic video (30–60s), logo animation (5–10s), social motion (15–30s).