You Have Three Seconds. Make Them Count.
ARQQA produces Reels and short-form video content for Instagram, TikTok, YouTube Shorts, and Snapchat Spotlight. Strategically briefed. Platform-native. Shot and edited at the pace the algorithm rewards. Built for watch-through, not just impressions.
Category Entry Point
“When you're posting Reels but your watch-through rate is under 20%.”
The average Reel loses 60% of its audience in the first three seconds.
Short-form video has the highest organic reach of any content format in 2026. It also has the highest abandonment rate. ARQQA produces short-form content with a hooks-first production philosophy, the first frame earns the second, the second earns the third. Nothing decorative. Nothing slow.
From written brief to paid amplification.
Concept & Scripting
Every Reel begins with a written brief: hook, message, CTA, platform, target audience, and objective. The script is approved before production begins. We don't shoot and then decide what the video is about.
Production
Shot vertical-first. Natural lighting preferred. Authentic environments over studio sets for organic content. Brand-consistent without being stiff. Pacing designed for the platform's algorithm behavior, fast cuts for TikTok, slightly longer for Instagram.
Post-Production
Editing, captions (Arabic and English), sound design, color grading, platform-optimized export. Motion graphics integration where required. Delivered in all required aspect ratios.
Performance Integration
High-performing organic Reels are flagged to the performance marketing team for paid amplification. The content that earns organic reach earns media budget.
What's Included
- Content strategy brief per video
- Hook and script development
- Shoot day (location or studio)
- Full post-production: edit, color, sound, captions
- Platform-optimized export (Reels, TikTok, Shorts, Spotlight)
- Arabic and English caption versions
- Performance reporting at 30 days
Packages: Monthly retainer (8, 16, or 24 videos/month) or per-project basis.